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From the consultants leading them to the incumbents, everything you need to know.
The professional social media network has been reevaluating its agency partnerships under new marketing chief Jessica Jensen.
Pop star Tyla appears in one of two spots directed by Megaforce, as the global campaign launches in North America first.
The buy—the largest in OpenAI‘s history—will provide the tech company with a dedicated unit for developing AI-powered devices.
See Jason Alexander’s new Mike’s Amazing spot, Selena Gomez’s Oreo collab and an AI-generated video with dialogue.
Publicis is continuing its influencer agency shopping spree with its acquisition of Captiv8, which it will integrate with influencer agency Influential.
Audi and BMW toppled Tesla, while Bud Light and Birkenstock also gained ground.
The latest on the TV and video market, including reactions from media companies, agencies, buyers and more.
The campaign tracked users across social media, raising potential privacy concerns.
The potential layoffs at the social media platform's e-commerce business follow leadership changes last month.
