Latest News

YouTube Brandcast stars MrBeast and other creators

This year, YouTube’s message was a little different at its Brandcast event.

May 15, 2025 02:09 AM
Netflix upfront focuses on new ad tools powered by audience data and AI

Netflix gave incremental updates on its ad tech, and showed off new shows at its upfront.

May 14, 2025 08:59 PM
Ryan Reynolds’ ad firm MNTN, holders seek $187 million in IPO

MNTN—which counts Hollywood star Ryan Reynolds as its chief creative officer—and the selling shareholders are offering 11.7 million shares for $14 to $16 each.

May 14, 2025 08:03 PM
Watch the newest commercials from Pinterest, Apple, T-Mobile and more

Pinterest positions itself as a platform for creativity that serves up inspiration in response to simple search queries such as “fun makeup.”

May 14, 2025 06:37 PM
Tracking ad agency account reviews—the latest on brand creative, media and more

From the consultants leading them to the incumbents, everything you need to know.

Last Updated
May 14, 2025 04:40 PM
Upfronts and NewFronts—tracking TV and digital ad pitches

The latest on the TV and video market, including reactions from media companies, agencies, buyers and more.

Last Updated
May 14, 2025 04:00 PM
16 creative campaigns to know about today

See a U.K. campaign that’s helping kids poop at school, Lipton Ice Tea’s pirate story and Temptations’ ‘Year of the Cat Dad.’

Last Updated
May 14, 2025 03:40 PM
HBO Max rebrand reversal signals Warner Bros. Discovery’s return to prestige TV and retreat from the Netflix playbook

Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.

May 14, 2025 02:54 PM
Veterans save the day with flying coffee in Black Rifle Coffee’s hyped-up ad

The veteran-founded brand’s humorous spot promotes its newest energy drink.

May 14, 2025 02:00 PM
Why national park fans are getting steamy on TikTok

Unofficial fan accounts are raising awareness for park funding under threat from the Trump administration.

May 14, 2025 02:00 PM
Staying current is easy with newsletters delivered straight to your inbox.