'The Shield' Deserves More Respect
Media Reviews for Media People: Gritty Cop Show Is As Good As They Come, If a Bit Brutal FULL ARTICLE
ABC Adding Five New Shows to Lineup
Offerings Include Oddball Detectives, Plus Another Shot at 'Cupid' FULL ARTICLE
Lifetime Acquires ParentsClick Network
Cable Company's First Purchase in Digital Space FULL ARTICLE
Advertisers Will Be Able to Get Taste of '90210' After All
CW Won't Send Screeners But Will Allow Monitoring Services to Preview Series FULL ARTICLE
Recent News
TV Ads Aren't Becoming Extinct; They're Evolving
MediaWorks Viewpoint: Emerging Trends Reveal New Avenues for Targeting and Interaction FULL ARTICLE
Broadcast TV Holds Its Breath Waiting for Go from Marketers
Concern that Some Upfront Commitments Could Evaporate FULL ARTICLE
Monday Convention Coverage Draws 22.3 Million Viewers
New Metrics Blur Comparisons With 2004 FULL ARTICLE
PTC Warns Brands to Steer Clear of CW's '90210' Revival
Attacks Network for Track Record of 'Glamorized Drug Use,' 'Casual Teen Sex' FULL ARTICLE
New York Times Shocker: Online Ad Growth Stalls
July Results Show Drastic Drop to Just 1% FULL ARTICLE
TNT Makes a Play for the Big Leagues
Media Reviews for Media People: 'Raising the Bar' FULL ARTICLE
Spin Joins Magazines' Shift to Fashion
Publishers Increasingly Aim to Attract Image-Related Ads FULL ARTICLE
NBC Tracks Olympic Viewers Wherever They're Watching
Cellphone Technology Lets Net Follow Enthusiasts From TV to Mobile to Web FULL ARTICLE
Shape Shifters: Going Up or Down a Size
Does Size Matter? Four Magazines Are About to Find Out if New Formats Will Change Their Fortunes FULL ARTICLE
Michael Phelps, Usain Bolt and Misty-May Treanor Stars of Week 2
Rash Report: Olympics Prove People Will Watch TV in the Summer FULL ARTICLE
The Media Guy
Party Hearty, Parties! Some Unconventional Convention Wisdom
Handicapping the Imminent Face-Off: Could Republicans Trounce Democrats as Event Marketers? FULL ARTICLE
Media Guy's Pop Picks: 'Gossip Girl' DVD
Our Columnist's Current Media Obsession FULL ARTICLE
MediaWorks Idea of the Week
Fiat Aims to Startle With Unusual Stunts
Idea of the Week: Campaign for Bravo Model in Turkey Throws Wrench Into Routines FULL ARTICLE
MediaWorks Watercooler
Recession Chic: Vogue Makes Fewer Ad Pages Look Stylish
What Everyone Is Talking About FULL ARTICLE
To Magazine Publishers, Sharing Is Not Caring
Trade Group Threatens to Sue Over Napster-like Website FULL ARTICLE
MediaWorks Media People
Schenck Takes Over As Rolling Stone Publisher
Assumes Post Amid Drop in Ad Pages, Newsstand Sales FULL ARTICLE
MediaCom Worldwide Gets New CEO
Stephen Allan Moves Over From Group M U.K. FULL ARTICLE
Kent Brownridge Gives Up CEO Role at Alpha Media
Rosenbloom, Duggan Named Co-CEOs as Magazines Fight Slide FULL ARTICLE
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