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In 2002, Food Network added 8 million subscribers, an increase of 11% over December 2001. The growth continues in 2003, with 1 million new subscribers through March.1

In HH coverage ratings, Food Network delivered a first-quarter average of 0.6 in standard primetime.2

The network's overall standard primetime delivery for 4Q'00-3Q'02 is up 51% for women 25-54, up 50% for adults 25-54, up 44% for women 18-49, up 39% for adults 18-49.3

(1) Source: Nielsen Media Research, Universal Estimates, December 2001, December 2002; March 2003.

(2) Source: Nielsen Media Research, Galaxy Explorer 12/30/02-3/30/03.

(3) Source: Nielsen Media Research, Galaxy Explorer 10/2/2000-9/30/2001, 10/1/2001-9/29/02
 
F
ood is a common thread through all of our lives, whether we're enjoying a ballpark hotdog or eating popcorn while watching a movie. It invites conversation, strengthens relationships and provides for a variety of entertainment. Now in more than 78 million homes, Food Network continues to break the mold by expanding the genre as never before. With the introduction of 12 new series and 60 new specials, we offer a refreshing approach to reality TV; we hit the road to discover unique food jobs; and we heat up the kitchen with a rock music couple.


Programming Highlights
Both food and TV bring people together, and Food Network presents a new, uplifting take on reality television. "Date Plate" challenges two bachelors (or bachelorettes) to compete for their hearts' desire using only culinary skills to woo each other. "Food Fight" pits two disparate teams (picture soccer moms vs. bikers) in a friendly but tense cooking contest. "Jamie's Kitchen" follows chef Jamie Oliver as he takes 15 unemployed, untrained students through the chaos of opening a new restaurant. And for those who wonder what goes on behind the gracious ambiance of a renowned eatery, "Into the Fire" exposes a frenzied world of over-booked reservations, under-cooked filets and over-worked staff.

Pop musicians Lisa Loeb and Dweezil Zappa love music, and their new series, "Dweezil & Lisa," reveals how food and music come together. Whether feasting with Fabio or making meatloaf for Alice Cooper, the rock couple's offbeat life permeates every episode. Following the success of "Unwrapped," we've "got game"

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 with "Trivia Unwrapped," a fast-paced competition that tests the food savvy of viewers and contestants. And we've sent "Roker on the Road" (Al Roker) to find the people's food jobs and food dreams.

In daytime, Food Network gathers viewers around the stove with a newly branded block, "In the Kitchen." Formerly called "Cooking School," "In the Kitchen" airs weekdays in early fringe and in daytime on the weekends. Among the premieres, "How to Boil Water" features comedienne Lynne Koplitz—who can't. That's why she's the perfect foil for chef Frederic van Coppernolle. In "Everyday Italian," former Spago chef Giada De Laurentiis shares updated dishes of her Italian heritage. "Lighten Up!" takes a lighthearted look at recipe renovations, with Janette Barber and Christina Deyo (Rosie O'Donnell's former producers) making decadent food lighter, healthier—and a whole lot funnier. Finally, chef Donna Dooher translates hospitality and expertise into a passionate call for a return to the kitchen in "Cookworks."

In 2002, Food Network added 8 million subscribers, an increase of 11% over December 2001. The growth continues in 2003, with an additional 1 million subscribers through March. In HH coverage ratings, Food Network delivered a first quarter average of 0.6 in standard primetime. Ratings and viewership increases translated into key demo gains: The network's overall standard primetime delivery for 4Q'00-3Q'01 to 4Q'01-3Q'02 is up 51% for W25-54, up 50% for A25-54, up 44% for W18-49, and up 39% for A18-49. Food Network attracts these younger viewers with popular returning series like "Iron Chef," "Good Eats," "Oliver's Twist," "Top 5" and the pop culture hit "Unwrapped."